2000-2001 Rolex GMT-Master II Ref. 16710 “Pepsi” – “Faded” Insert

We are pleased to present this Rolex GMT-Master II reference 16710 “Pepsi” in steel, produced in 2000-2001 (serial number P96xxxx) and in excellent overall condition.
Launched in 1955 at the request of Pan American World Airways, the Rolex GMT-Master reads two time zones thanks to its fourth hand and its 24-hour graduated bezel; the GMT-Master II of 1982 adds an independently adjustable hour hand. The reference 16710, produced from 1989 to 2007, offers all the strengths of “modern” Rolex models: a 40 mm Oyster case with satin-finished lugs, a scratch-resistant sapphire crystal, durable steel, high water resistance, a particularly reliable chronometer-certified caliber 3185, a quickset date and a robust bracelet. With it, the era of the aluminium bezel came to an end: ceramic arrived in 2005 (in 2007 on steel models), and the Pepsi would not return in steel until 2018.
Our example features an original “SWISS MADE” dial, solid end links, lugs that are still drilled – a feature dropped in 2003 – and above all an original “Pepsi” insert whose red has evenly faded to a remarkably attractive orange-pink: this is the so-called “Faded” patina sought after by many collectors, which gives this watch an unmistakable vintage charm. The caliber 3185 has been fully serviced by one of our experienced watchmakers and runs perfectly; its water resistance has also been checked.
We present this watch on its original Oyster bracelet ref. 78790A; it is delivered in a green Rolex suedette pouch and accompanied by our Steel Warranty Card.
The last GMT-Master II “Pepsi” with an aluminium insert, graced with a “Faded” insert of the kind we love. A “neo-vintage” GMT-Master, ideal for everyday wear as well as for crossing time zones.

This GMT-Master II reference 16710 has been preserved in excellent overall condition.
The case band shows crisp delineations between the matte satin/brushed and the shiny mirror-polished surfaces, and sharp chamfers.
The original black lacquered “SWISS MADE” dial is perfect, and its white-gold-ringed hour markers and hands, both luminescent (Super-LumiNova-based), are intact beneath the sapphire crystal and its Cyclops lens; the original “Pepsi” insert has retained a vivid blue, while its red has evenly faded to orange-pink – the so-called “Faded” patina sought after by many collectors.
The automatic mechanical movement, chronometer-certified Rolex caliber 3185, has been fully serviced by one of our experienced watchmakers, and operates to the strictest tolerances; its water resistance has also been checked.
The original Rolex Oyster bracelet in steel, reference 78790A with solid end links, buckle code DE6 (produced in June 2001), is in very good condition, and the coronet stamped on the clasp is perfectly crisp.
The watch is delivered with a green Rolex suedette pouch and accompanied by our Steel Warranty Card.
A “neo-vintage” GMT-Master with a “Faded” insert, ideal for everyday wear!

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